After some User Research our team agreed that the sense of community is a good opportunity for retailers. We have developed some ideas on how to create such a sense of community. With some Design Thinking methods, we developed an idea that met our requirements.
With our app, booksellers can organize book exchange events. People who no longer want to read their old books can offer their books on the app, browsing through the available books from other customers. If you are happy with the book selection, then you can take part in the book exchange events for a certain fee. For the fee you get a voucher from the respective bookstore. You can exchange your old book in the bookstore and buy a new one with the voucher. During all this process you can meet new or old people and talk about the books.